Money Shots – Part 1 – Living Rooms
Let’s pause and think for a minute: at what rooms do you spend most times looking when searching for a home? What room photos do you just scroll through and which ones you observe with extra interest? I guess the answer will be – the photos of a room you will mostly spend your time in (not sleeping in!), a room in your future home that most visitors will see – your living room.
When browsing through listings you look for character, rooms size, windows placement, floors type and other features. Sometimes you just like how the home feels based on the photos. And when you are a buyer you don’t like surprises during your first showing, you want the room to look as close as possible to what you saw in the picture. This means the size shown in the photo must (or should) reflect true scale of things. Often this is hard to achieve because the mind of a seller and real estate agent wants to showcase the whole room in one shot. This is possible with the use of an ultra-wide lens. However, shooting a room at a focal length under 15mm will make the room look larger than it really is.
Here’s why it’s better to shoot above 15mm:
– You will have better shot compositions
– You will have more “out-of-shot” spaces to hide extra flashes and thus have a better lit image
– Room size will look close to reality – no surprises for buyers
The interesting thing about human mind is that we can easily complete an image in our head if we only see a portion of a subject, so sometimes it’s ok to cut off a portion of a sofa or a large frame, especially if there are two of them side by side. So, if I can’t show a whole room in one photo how do I showcase it to the buyer? Take another shot from a different angle or corner of that room, make a connecting shot with the kitchen or dining room.
Most MLSs will allow up to 25 photos, so impress your potential buyers with money shots: living rooms, dining rooms and kitchens. Trust me, most bedrooms have 4 walls and a bed in the middle, one picture of your bedroom is usually enough for marketing purposes. Small bathrooms or half baths? Not really necessary to showcase at all. Much rather find a few cool architectural features and add their photos to your marketing portfolio.
Photos of your living room are your money shots. Make them stand out, spend time finding a good composition and work on your lighting – it will pay off. And if you are busy selling and can’t take the photos yourself, you can always hire me, I’m available to shoot anywhere in Atlanta. Check out my photography portfolio, video tours and pricing.